INGREDIENTS: Bentonite Clay**,  White Kaolin Clay, Baking Soda (aluminum free)**, French Green Clay** Green Zeolite Clay, powdered egg shells and peppermint organic essential oil and bamboo activated charcoal. 
 
Bentonite Clay is nontoxic and rich in vital minerals that are very beneficial for our teeth and gums – like calcium and potassium. It is a cleansing clay that gently scrubs and beautifully polishes the teeth. It works as an astringent by helping to remove tartar and clean the gums.
White Kaolin Clay is high in calcium, silica, zinc and magnesium. It helps to whiten and polish the teeth.
Baking soda (aluminum free) is alkaline with a pH of 8.1 and will neutralize the acids in the mouth and. Baking soda gently cleanses and polishes the teeth, removes odors and can help freshen the breath.
French Green Clay (also known as Illite Clay or Sea Clay) is very absorbent, and helps cleanse the tissues from things like oils, toxins and impurities found on the surface.  Mined from bedrock quarries in France, it is sun-dried, completely natural, unscented, and fragrance free. French Green Clay is a bio-mineral, and contains decomposed plant matter as well as many trace minerals, including: silica, magnesium, calcium, iron, phosphorus, sodium, potassium, copper, zinc, selenium, cobalt, manganese, phosphorous, silicon, micro-algae, kelp, and phyto-nutrients.
Wet your toothbrush. Shake off excess water.  Dip the tip (1/2-2/3 of the brush) in the toothpowder. Brush for 2 minutes. Spit, rinse and SMILE!
This 4 ounce jar has 400 brushings